One of the tricks that predatory publishers use to increase their business is sending personalized spam emails to researchers, praising an earlier publication and inviting another. This strategy is very successful, and many questionable publishers employ it. However, it can go wrong sometimes. Here’s an example of a personalized spam email that praises an erratum, which the email describes as “excellent and well matched with the focus & scope” of the predatory journal.
The World Academic Publishing Co., Ltd. sent out the spam email to solicit an article for its journal Frontiers of Engineering Mechanics Research. Here’s the email:
On Sep 4, 2013, at 2:35 AM, <firstname.lastname@example.org> wrote:
Dear Lakhtakia, Akhlesh，
This is from Frontiers of Engineering Mechanics Research (FEMR). It is a great honor writing to you.
We found a paper you published. It’s an excellent paper which is well matched with the Focus & Scope of FEMR.
Title: Erratum: Theory of thin-film, narrowband, linear-polarization rejection filters with superlattice structure (Optics Communications (2006) 268:1 (182-188) DOI:10.1016/j.optcom.2006.07.006)
To promote the communications in the area of engineering mechanics, we are now sending our earnest invitation for you to submit new paper to FEMR. If you are interested in it, please submit your paper online, Website: http://www.academicpub.org/femr/SubmissionGuidelines.aspx
If you are interested in being our reviewer, please send us your CV (including your title, affiliation, department, research interests, qualification, email, etc.).
We appreciate the cooperation with you and look forward you hearing from you in the near future. Sorry for any inconvenience caused.
Editorial Assistant Frontiers of Engineering Mechanics Research (FEMR) The World Academic Publishing Co., Ltd
You’ll note also that the email uses flowery language and has grammatical mistakes. I hear frequently that researchers are tired of receiving spam from publishers. Spamming researchers by praising their errata is dumb. I think the fact that World Academic Publishing can’t even spam properly is a good indicator of how poor a publisher it is.
A PDF version of the email is here.